delivering clarity

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Citrine Research is a boutique market research consultancy specialising in financial and business services.



We explore and generate insight to deliver strategic clarity and guidance. We are here to help clients define, adapt, effectively communicate and implement customer focused business strategies.

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led by experts

More than 50 years market research expertise combined with contextual sector understanding and commercial acumen sets us apart. 

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forensic mindsets

We have a passion for research and psychology. Our forensic mindsets ensure we get under the skin of each research enquiry, leaving no stone unturned. 

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flexible & open

In a fast-changing world, we are adaptable to client and business challenges. We tailor our partnerships to meet specific needs. 

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adviser exchange

A sounding board for agile, quality insight through our proprietary community of advisers.

We offer easy access and input from a cross section of advisers to test new initiatives including new product development, comms testing, user experience and so on.

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awards and RECOGNITION

Auras 2024 Agency of the year

news

Citrine Research supports UK grassroots sports with sponsorship of LDN Warriors  

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views

Equity release:
Is it time to reframe later
life lending? Advisers' thoughts

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“Clarity and simplicity are the antidotes to complexity and uncertainty”